Customer Service & Sales
How do sales teams with AI compare to teams without AI?
Short Answer
83% of sales teams with AI saw revenue growth in the past year, versus 66% of teams without AI, a 17-percentage-point gap (Salesforce, 2024).
Key Facts
- 83%, of sales teams with AI saw revenue growth in the past year, versus 66% of teams without AI (Salesforce, 2024).
- 84%, of salespeople currently using GenAI say it has helped increase sales by enhancing customer interactions (Salesforce, 2025).
- 71%, of salespeople's time is spent on non-selling tasks like admin and manual data entry (Salesforce, 2024).
of sales teams with AI saw revenue growth in the past year, versus 66% of teams without AI
From Salesforce's State of Sales report. A 17-percentage-point revenue growth gap between AI and non-AI teams.
What does AI actually do for sales reps?
Among sales reps using GenAI, 84% say it has helped increase sales by enhancing customer interactions. AI handles draft emails, call summarisation, CRM updates, lead scoring, and proposal generation, the admin work that consumes most rep time.
How much time could AI save sales teams?
Enormous headroom. 71% of salespeople's time is still spent on non-selling tasks like admin and manual data entry, so the addressable productivity gain from AI is measured in hours per day per rep, not minutes. Many large deployments show 15–25% capacity gains per rep.
How much does AI improve lead conversion?
Lead generation specifically sees a 25% increase in conversion rates from AI-powered targeting, and 55% of businesses using chatbots for marketing report a rise in high-quality leads. The biggest gains come from faster speed-to-lead and more consistent follow-through.
Supporting Data
of salespeople currently using GenAI say it has helped increase sales by enhancing customer interactions
Salesforce, 2025
of salespeople's time is spent on non-selling tasks like admin and manual data entry
Salesforce, 2024
increase in lead conversion rates through AI-powered lead targeting
Super AGI (via Exploding Topics), 2025
Recommended Citation
AI Statistics Center, citing Salesforce (2024). https://aistatisticscenter.com/answers/how-do-ai-sales-teams-compare-to-non-ai-teams
Free to quote with attribution. Linking back to the answer page helps readers verify the data and keeps this resource free.